My name is Andrew. I’m a Tiger-holic.
Over the past several weeks I have been caught in a strange vortex of slogging through the budget process for my clients’ 2010 marketing plans and keeping an eye on the saga of Tiger Woods. This has proven to be quite a mess. On the one hand, I’m attempting to help a few clients thrive in a world where they no longer have a rather tight grip on the message through their advertising and media relations efforts. On the other hand, well, there’s Tiger.
