This morning I drove up to Tofte, MN, 10 miles from our place on Lake Superior to pick up the morning papers and a bag of donuts for the family. I met a guy in full fatigues at the checkout counter whose salutation on the way out was ”Let’s go shoot something!”

This reminds me that we’re in the middle of two seasons: deer hunting and marketing budgeting.

Read the full article on Minnesota Business.