Your website is a powerful marketing tool capable of engaging customers and generating sales, but you already knew that. The real question is: How do you know you’re putting your best foot forward? A poorly functioning website could undermine other marketing efforts. You only have seconds before a potential customer will leave your website. How do you earn their attention and convert interest into sales? Listed below are four best practices for capturing your audience and making your website work with you instead of against you. Want to discuss web design best practices? Send me an email– firstname.lastname@example.org.