The shelter industry has been upended by technology and consumer experience. The leaders in each shelter category, from architects to home builders, big-box retailers to real-estate professionals, are all reimagining how they meet increasingly savvy customers in market. Ciceron is the firm they depend on to make that match. We apply our decades of digital experience to the shelter industry by discovering and unleashing powerful experiences that truly connect our clients to theirs. It is our responsibility not to apply the latest shiny tech for our clients. Rather, we look for those truly unique opportunities to imagine better ways of going to market or conducting day-to-day operations that become the differentiated glue that keeps our clients working with theirs, project after project.

Here are just a few examples:

We design and developed a Design Your Own Window digital experience for Andersen Windows and the Home Depot. The experience allowed a consumer to become much more intimate with the Andersen family of products than a typical showroom environment, giving them the opportunity to create their own dream for a new room or build, and persisting with that dream all the way through purchase and the Home Depot.

We trained over 3000 Coldwell Banker Real Estate agents on how to put their best personal brand forward in the most important social media networks to generate trust and showcase their own knowledge of the communities in which they sell. These networks have become the new front door to their relationships with new customers and referrals.

We have worked with a variety of architectural firms and home builders to showcase their portfolios in more immersive ways, compelling prospects to reach out and begin their own project dreaming and planning process.

 

Building brand advocacy that scales.
Strategy Experiences Marketing

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