Email Marketing... is part of the strategy.

What does "opt-in" or "permission- based" mean?

Ciceron is deeply committed to the principles of "permission based marketing." That's another way of saying that we're anti-spam to the core. Permission-based (or "Opt-In") email campaigns are directed to audiences who have specifically requested your promotional messages or other information targeted to their personal interests.

Attract, win and retain customers through email marketing.

No other online marketing tactic is as personal, measurable or cost-effective as email marketing. Successful email campaigns -- from highly targeted product annoucements to informational enewsletters -- can result in response rates never seen by traditional marketing communications efforts. Fortunately, email marketing is less scary than it once was, as long as you stick to best practices for permission marketing. Plus, customers expect you to communicate with them through email.

Opt-in email marketing:

  • Delivers your messages to highly receptive audiences
  • Costs a fraction of other forms of direct marketing
  • Promotes two-way communication with your audience
  • Offers unparalleled testing and tracking capabilities

Click here to receive a
no obligation consultation
regarding your business.

Why choose Ciceron Email Marketing?

Ciceron email marketing experts have long-term, wide-ranging industry experience creating emails that get profitable, measurable results. From compelling subject headers to specific calls to action, we write emails that get opened and get answered.

Here's what you'll get when you work with Ciceron:

  • Ongoing campaign expertise from your Ciceron marketing consultant
  • Long-term strategies for building loyalty from your readers
  • Award-winning template designs for both HTML and text-only emails
  • Best practices for composing effective, compelling email messages
  • Testing strategies for optimal email deliverability
  • Analysis of campaign data such as open rates, click-throughs and "post-click" actions
  • Ongoing feedback and client only seminars for campaign optimization

Click here to receive a
no obligation consultation
regarding your business.