The Home Depot Corporate Gift Cards
The Home Depot needed a way to better promote gift cards to corporate reward and incentive programs. The existing marketing outreach was inefficient, and so The Home Depot was considering a move to new card vendor.
Ciceron’s Solution
Ciceron dug into the minds of potential incentive program customers to understand their pressures and buying behaviors. In the end, we designed and built a completely new website to better match the customer’s language and expectations.
Ciceron’s Work:
Site architecture, design, HTML, CSS and javascript, Flash, copywriting, online video, web analytics, email marketing, search optimization.