Digital Is Becoming A Permanent Shift For Brands

Since unleashing these COVID-related briefings in March, I’ve witnessed the dramatic transformation of brands to digital-first strategies. It has been miraculous in many regards, from brands making bold moves into and shouldering-up their ecommerce infrastructure to major reallocations of media and marketing budgets towards digital channels. Perhaps no one said it better this week than … Continue reading Digital Is Becoming A Permanent Shift For Brands