In the summer of 1995, Andrew started Ciceron over a few drinks with several early Internet Silicon Valley-based agency pioneers and one Minneapolis based investor in an Italian restaurant in San Francisco. It was pre-Google. Pre-high speed internet. Pre-smart phones. Hell, it was pre-pretty-much-anything digital. Andrew thought, “The Twin Cities needs a new breed of navigator to this emerging world — it needs a cicerone.”

Not bad for a 100% Swede coming up with an Italian reference to the word that means “guide for site-seers.”

So, 2012 marks the 17th anniversary of Ciceron, a company that has set the standard for innovation for what truly works in digital. In fact, Ciceron alumn are known in the field to have the “Ciceron MBA,” a very practical, day-to-day experience with the realities of everyday business.

Raised as a good Lutheran from a long line of pastors [insert Garrison Keillor joke here], Andrew transformed his love of guilt into a passion for helping clients invest hard earned money in emerging media channels that actually work and can be measured. Martin Luther would have it no other way.

Andrew writes a weekly blog for the Twin Cities Business magazine called “Post Chaos 1.0.” He has spoken extensively around the country at industry conferences, including many MIMA events, the Governor’s Conference on Tourism in Las Vegas, E-Tourism Summit, MarketingSherpa, and many more.

In 2007, Andrew was named one of the “40 Under 40” business people to watch by the Minneapolis/St. Paul Business Journal. In 2011, he was named as one of the “200 Minnesotans You Should Know” by the Twin Cities Business magazine. And in 2012, Ciceron was named as one of the “Top 100 Places To Work” by Minnesota Business magazine.

Andrew provides both senior strategy insight and leads Ciceron’s business development initiatives. He’s also the host of the firm’s frequent “Draper Hours.”