Predictions 2023: Waiting for the Apocalypse…or Not?January 6, 2023
Welcome to 2023! Each year I happily dive down the rabbit hole of the digital world in an attempt to find the nuggets of truth that may be upon us. From data privacy and the deterioration of audience targeting to the advancements in attribution models, I think I’ve uncovered several “must dos” for this year.
I will also be leaning far into LinkedIn this year as the place for these ideas to live! So feel free to follow along as we try to make sense of an extremely uncertain world.